Why You Should Have A WordPress Site
So, you’ve got a fantastic business idea and you’ve decided you’re going to construct and publish your own website. Well, as you quite possibly know, there are many things to consider. The design of the website, the images you’re going to use, the content, the website architecture, the company logo, the online store – the list goes on. But fundamentally, what’s most important when creating a new website is the platform you choose. There’s a variety of website platforms available with an array of different features, targeting the entire spectrum of developers from starters to experts. You’ll ask for advice on which platform to use and developers will argue for weeks on end about why one platform is better than the other.
It can naturally be confusing to weigh the pro’s and con’s of each website platform and determine which is best for you. So, to save the time and arguments, the basic answer to this question is ‘WordPress’. The following article will provide five strong arguments as to why WordPress is the best platform to use, whatever your website development skills and abilities.
WordPress is user-friendly and manage
WordPress is considerably user-friendly so you don’t need to be a specialist HTML coder to produce an effective and powerful website. The configuration process is quick and simple, the tools are intuitive and there’s a built-in updater so you don’t have to stress over not taking advantage of all the newest features. There are inbuilt features for blog publishing, RSS feeds, user management, automated backups, revisions and much more. Once installed, you can start making custom configurations without even writing any code!
WordPress is exceptionally SEO-friendly
In the words of Google Engineer Matt Cutts, “WordPress automatically solves a tonne of SEO issues”. SEO is an incredibly important component to any website so having in-built features that seamlessly make your website SEO-friendly is indispensable. WordPress coding is standard compliance, high quality, and produces semantic mark-up which makes your site incredibly attractive to search engines. There are also a range of free plugins that you can install which will make your website even more SEO-friendly, but we’ll touch on WordPress’ plugins next.
WordPress is FREE and Open Source
Yes, you read it correctly; WordPress is free to download, install, and use to build any kind of website you like. WordPress is also open source which means that the source code is obtainable for anyone to modify, edit and create different themes and plugins with an array of features and release these to the community. At present, there are over 2,600 WordPress themes and over 3,100 different free plugins available for use. Considering WordPress is a community software, it is maintained by a large group of volunteers who all contribute to the software by writing patches, answering support questions and updating documentation. If you have any questions or concerns about anything WordPress related, there are literally thousands of people willing to help.
WordPress is mobile friendly
Due to the increasing use of mobile devices for internet usage, it’s particularly important that your website is optimised for mobile devices. In fact, one of Google’s latest updates requires websites to be optimised for mobile devices or they’ll be penalised in SEO. The good news is that most WordPress themes are developed to be mobile responsive, meaning that regardless of what device your visitors are using, WordPress websites will automatically adjust the appearance of your website to fit. WordPress also allows you to work on both of your mobile website and PC website individually, so you can easily customise both to optimise the user experience.
WordPress is secure
Today, website security is extremely important so naturally WordPress has high security standards. Roughly 25% of websites are created on WordPress so hackers are constantly trying to find ways to compromise them. WordPress is well aware of this so has created a variety of security features which prevents any malicious attacks by publishing regular updates that neutralises these threats. Don’t forget, it’s also necessary for you to be using a secure device when accessing your WordPress account, so make sure you utilise standard security tools on your device and only acquire legitimate plugins from trusted providers.
As you can see, WordPress has a series of superior features that simply make it the best website platform on the market today. Even though there are numerous other reasons why WordPress is a great choice for your website, this article just concentrates on five of these: WordPress is highly user-friendly, free and open source, extremely SEO compatible, mobile friendly, and secure. What more could you want from a platform to create a reliable and powerful website? If you have any inquiries about how you can further optimise your website, speak to the team at Internet Marketing Experts Melbourne on 1300 595 013 or visit their website: http://www.internetmarketingexpertsmelbourne.com.au